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Issue A webhook that looks to be structured the same as other functioning webhooks is failing with HTTP Error 400: Bad URL request. Solution A 400 error message usually means that the request was malformed. In other words, the data stream sent by the client to the server wasn't formatted in the exact way required by the receiving service.  You will need to work with the service you are trying to reach to figure out the exact cause of the error with the webhook.
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Issue Webinar attendance still has not updated 24 hours after webinar was completed. Solution Sometimes Webinar providers can fail to update attendance to Marketo. To refresh the attendance information do the following:   Open the Webinar Program Go to Event Actions -> Refresh from webinar provider If this does not resolve the issue, please contact Support.
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Issue The GoToWebinar service in Admin > Launchpoint shows a Failed API Error - API Error: ERROR -> HTTP Code = '403' Solution This error occurs due to an issue with the credentials Marketo uses to access the GoToWebinar service. To fix this, you would need to re-login to the GoToWebinar service under Admin > Launchpoint.  Once this is done, the error should be resolved.  You should also check the program membership for the webinar programs in Marketo, since any leads who attempted to register for a webinar while the error was in effect will have a status of "Registration Error" and will need to have their status corrected to "Registered."   Who This Solution Applies To Customers integrated with GoToWebinar
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Issue Issue Description How to migrate the MS Dynamics integration from the old Marketo sandbox into a new Marketo sandbox instance.       Solution Issue Resolution There are a couple of actions that are necessary before you start the initial MS Dynamics sync in the new Sandbox instance:   1. In Dynamics, find the XML file and check if there are any custom objects listed in this file. If you find any custom entities listed in this file then it is necessary to remove those reference those entities from the XML file. This is usually found after the Lead entity and this will be listed in the following format:   <Entity name="entity_name"> to the last line where the entity is closed by </Entity>. This entity reference needs to be removed and note that this is inclusive.   2. In Dynamics, verify that there are no custom entities listed in the Marketo Config Entity, if you see any custom entities referenced there then these will need to be removed as well as this needs to be empty.   3. If a sync filter is being used in the custom entities, make sure that you update the boolean field (Yes/No) on ALL the records on the entities that will have this filter.    Please reach out to support to ensure that you have performed those steps properly and that you are ready to start the initial MSD sync to prevent any issues.   Who This Solution Applies To Customers using Microsoft Dynamics
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Issue The Engagement Program has no engagement score more than 72 hours after the Engagement Program cast.   Solution First, make sure that is has been more than 72 hours since the Engagement Program cast, since it takes some time for the engagement score to update. If you are using child programs in the Engagement Program stream, check the individual programs to see if leads have achieved a Success status in those programs. When programs are used as content in streams, the engagement score is based on program membership and success status, not email interaction (clicks, opens, unsubscribes). Also, if there are any campaigns in the child program that contain wait steps, the Engagement Score will not populate until the campaign is complete. docs.marketo.com/display/public/DOCS/Understanding+the+Engagement+Score    
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As of November 30, 2019, all the familiar content on the Marketo Engage Status Pagehas been migrated and is now available on the Adobe Status Page .This move allows us to leverage Adobe’s more robust and efficient monitoring platform for not only the standard alerts and scheduled maintenance, but also hotly-requested functionality including pod-specific status updates and proactive notifications!   Timeline October 31, 2019: The functionality to subscribe to notifications at the solution and pod level released on the Adobe Status Page. Customers may begin exploring and subscribing to various notifications.   November 30, 2019: Marketo Status Page was deprecated and a redirect to Adobe Status Page was put in place. Moving forward, please refer to this article for up-to-date System Uptime and Deliverability Scores.   January 8, 2020: To better prepare you for upcoming changes and scheduled maintenance, we have increased the previous two-day ‘lead time’ of these notifications based on impact. Service Maintenance 30-day lead notifications are now available on Web/Mobile/Tablet surfaces and via Email notifications.     Opt-In to Adobe Status Page Subscriptions For step-by-step instructions on how to opt-in to Adobe Status notifications, please refer to this article: Subscribe to Adobe Status Notifications    Common Questions How do I see previous issues or maintenance? 1. Go to: https://status.adobe.com/ 2. Click "Experience Cloud"  3. Click "Adobe Marketo Engage" 4. Select the appropriate Service  5. Click the dots on the date line to view the details of what occurred on that day What do the colors mean on the Status page? 1. Blue is for maintenance 2. Red is for a major issue 3. Orange is for a minor issue
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Issue Issue Description You would like to update My Token values from the Request Trigger Campaigns endpoint, but are unsure of why My Token types can be updated.   Solution Issue Resolution The following My Token types can be updated from the Request Trigger Campaigns endpoint: Date Image Number Rich Text Score Text An example of a JSON body in the POST request may look like: {    "input":       {          "leads" : [             {                "id" : 1             }          ],          "tokens" : [             {                "name": "{{my.DateToken}}",                "value": "10/16/2020"             },             {                "name": "{{my.EmailScriptToken}}",                "value": "{$lead.country}"             },             {                "name": "{{my.ImageToken}}",                "value": "https://www.marketo.com/"             },             {                "name": "{{my.NumberToken}}",                "value": 222             },             {                "name": "{{my.RichTextToken}}",                "value": "<strong>Hello World!</strong>"             },             {                "name": "{{my.ScoreToken}}",                "value": -10             },              {                "name": "{{my.TextToken}}",                "value": "Hello World!"             }          ]       } }
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Issue Description URLs generated by a Velocity script token are not tracking when a person clicks on the link in an email Issue Resolution Velocity scripting enforces strict formatting of links in order for them to be tracked: or must be included in the URL.  If using a variable, the or must be output outside of the variable. The URL must be part of a fully formed <a> tag.  No other type of link tag will work Links must not be outputted from within a for or foreach loop To ensure links are tracked properly, set the entire path inside a variable and then print the variable. Correct: #set($url = "www.example.com/${object.id}") <a href="${url}">Link Text</a> Correct: <a href="example.com/${object.id}">Link Text</a> Incorrect: <a href="${url}">Link Text</a> (missing http/https) <a href="{{my.link}}">Link Text</a> (missing http/htpps, cannot reference an outside my.token) <page xlink:type="simple" xlink:href="example.com">Click me</page> (must use an <a> tag)
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Issue Issue Description When filling out a form in preview, an external Thank You Page is not working. Marketo is not redirecting to the Thank You Page.  Solution Issue Resolution This is expected. A workaround is to create a test Marketo Landing Page and place the form for testing. 
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Issue Description The "View In Browser" link gives an error "Customer does not belong to any POD" when clicked in the Email Preview or in exported email HTML. Issue Resolution When you Preview an Email you are viewing the layout of the email, but system tokens will not function. This is also true of exported HTML. When you send a Sample Email, you can test the the system tokens {{system.viewAsWebpageLink}} as though you were the customer.
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Issue You are trying to export a list of leads from Marketo, some of the records on the list are not being exported. Solution There is a limit when exporting records from Marketo, and it's a file size limit. You are only able to export a certain amount of data. The amount of data being exported is dependent on how many visible fields are represented in the List Columns (controlled by the View), and of course how many records are in the list. If you try to export 10K records with 5 field columns in the list view, this would be less data to export than if you tried exporting 10K records with 50 field columns in the list view. If the list of leads is too large to export in one go, you'll have to break down into multiple smaller lists. You can create smart lists to export, and these smart lists could be separated with First Name 'starts with' "a" and export that list. Then make another smart, First Name 'starts with' "b" and export that list. Etc. You could do this 26 times, or you could try doing two letters at a time, First Name 'starts with' A or B, and export that list. But it really depends on the total number of records and visible columns in the View. That's just one option, but you can apply the same principle with another attribute of your choice. Another way to export a large quantity of leads would be with the API. Marketo Services can also export leads, but this would have an associated cost. If you would be interested in this, please contact your account representative.
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Issue You have two reports that report on the same asset, but they show different results. Solution First, check the Setup and Smart Lists for both reports to confirm that they cover the same time frame and group of leads. If the Setup and Smart Lists for the two reports are the same, the data on one of the reports could be from a cached version of the report. Unlike Smart Lists, reports do not re-run every time they are opened, so a report may not be showing the most recent information. Click the refresh button at the bottom of the report to make sure you have the current results. Reports can be refreshed and reflect the most current data in three ways. If you click on the double arrow button in the lower left hand corner of the report this will refresh the data on the report. If you make a change to the reporting criteria such as reporting data range or by adding a smart list this will refresh the data on the report. A subscription is run - when the subscription runs this will refresh the data. To ensure that the most current data is showing on the report you can click the refresh button before exporting the data.      
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Issue Email Starter Templates render differently on different email clients. Solution The Marketo Starter Templates are meant to be used as examples. It would not be possible to create a 1-size-fits-all template that works for all email clients.  The Starter Templates are provided for a starting place for your web development team to build off the existing HTML, including optimizing it for display on various email clients. Different email clients will have slightly different interpretations of the HTML. An experienced web developer should be able to help you adjust the code to compensate for these differences.  
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Issue You have a field on the Contact, or Account object that is visible to the Marketo Sync user, but updates to that field are not being passed to the record in Marketo. The field is not a lookup or formula field, and the matching field on the Lead object does sync.     Solution Issue Resolution Certain fields in Salesforce are ignored by the Marketo/SFDC sync. Ignored fields are listed by object below. ALL: CreatedById LastActivityDate LastModifiedDate LastModifiedById MasterRecordId SystemModstamp   ACCOUNT: Fax Ownership Rating ShippingCity ShippingCountry ShippingPostalCode ShippingState ShippingStreet TickerSymbol     CONTACT: Name AssistantName AssistantPhone HomePhone LastCURequestDate LastCUUpdateDate MailingCity MailingCountry MailingPostalCode MailingState MailingStreet OtherCity OtherCountry OtherPhone OtherPostalCode OtherState OtherStreet ReportsToId   Who This Solution Applies To Customers with Salesforce integrations    
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Issue You have an upcoming event and you have been unsuccessfully been able to "confirm" the event on the Marketing Event Calendar.     Solution Only batch assets can be "confirmed"/approved on the Marketing Event Calendar. If the error displays "Invalid Campaign" - check the campaign that you are trying to confirm.  If it is a Trigger Campaign, that is why it's unable to be confirmed. Batch assets include Batch Campaigns, as well as Email Batch Programs.        
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Issue Description After creating and approving a Marketo Custom Object, the "Custom Objects" tab does not appear on person records, and the smart list filters for that custom object are not available.   Issue Resolution When you create custom objects, you must provide "Link" fields to connect the custom object record to the correct parent record.  Without at least one link field on the custom object, that tab will not display and the filters will not be available. Follow the steps in Add Marketo Custom Object Link Fields to create Link Fields for either a one-to-many or a many-to-many structure for your custom object's association to the person records in your database. Is this article helpful ? YesNo
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When Marketing Suspended is checked in a lead's record, it will prevent any email from being sent by Marketo including the emails sent from Marketo Sales Insight.   Outlook emails however, are not sent via Marketo. They are sent by the mailserver to which the client is connected; ie Goolge mail servers or Microsoft Exchange Servers, and are not under Marketo's control.    The Marketing Suspended check box is located on the Lead Info tab.   Is this article helpful ? YesNo
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Issue You have workspaces, and want to reference one workspace's program membership (or reference other assets) within another workspace.     Solution The solution to referencing across workspaces is to build a Smart List in the target workspace, share the Smart List to the destination workspace, and then reference that Smart List for cross marketing. For example, let's say that there is particular program membership that you want to access in another workspace. In that workspace, create a Smart List within a folder, and then share that folder to the destination workspace. Sharing the Smart List will allow the List to be targeted within the cross marketing campaign. Who This Solution Applies To Instances with workspaces    
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Issue When trying to select Marketing Suspended Cause as an attribute for a change data value flow step, the field is not available within the pick-list. Solution The Marketing Suspended Cause field is a system managed field. It will update based on the program of the individual action that updates the Marketing Suspended Cause field. It is not possible to update this field manually or via a Smart Campaign. It is possible to create a custom field that you could populate with the value of the Marketing Suspended Cause.  
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Issue Description Admin > Sales Insight > Licensed Seats displays the number of seats used in the last 30 days.  How is this calculated?   Issue Resolution The number of seats used is calculated by the number of unique SFDC users that have loaded either the Sales Insight panel on a Lead/Contact/Account/Opportunity page layout or accessed the Marketo tab in the past 30 days.       Who This Solution Applies To Customers with Sales Insight for Salesforce Is this article helpful ? YesNo
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